Make your site last 5 years (possibly more)
Presented by Anne Stefanyk
As we forge through these uncertain times, it’s imperative to make pragmatic choices in business. Websites are typically an organization’s largest marketing tool, and your site is now more crucial than ever.
Few have the budget to fully redo a site every few years. With current events, this is now more of a hurdle.
Creating a website that can sustain you for the long-term can be done without spending a fortune!
Learn how to improve the longevity of your site, with tactics such as:
How to determine what to change.
Staying strategic: set realistic and smart goals.
Staying nimble: launch one thing at a time. Then test, launch, and iterate!
Creating a strong foundation: create a program around website health, including the right team of humans in addition to the right goals and tasks.
We’ll go in-depth on those, plus discuss other ways to ensure the sustainability of your site.