How to Build an Open Content Marketing Platform with Drupal 8 [October 18, 2016]

Oct 18, 2016

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Enterprise marketing’s shift from push to pull based acquisition models has formally changed the way in which organizations interact with their consumers. With today’s buyers searching for purchase information online, companies generate content to be found first and, with 88%* of organizations leveraging content marketing, those that don’t risk undiscovery and fewer sales.

Creating a successful content marketing strategy and choosing a platform is difficult. It goes beyond SEO and an intuitive website. To accommodate the IT team that manages the platform and the marketing team that creates content on it, content marketing solutions should be flexible, future proof and secure.

Join Katelyn Fogarty (Acquia Digital Marketing Manager), Michael Silverman (Duo Consulting CEO) and Richard Lawson (Duo Consulting CTO) to learn about:
• Best of breed “Open marketing” based on open standards and APIs
• Lower-cost open source alternatives to proprietary content marketing platforms
• Drupal 8’s enhanced usability, speed and stability

Hi! I'm Karim Boudjema, the developer and site-builder of this site.

I was wondering how could I giving back to the Drupal community all what it gave to me during the last 10 years, that's how the idea of this site came to me ... (read more)

Hi! I’m Santiago Rico, the web designer and themer of this site.

When Karim proposed me to design and theme this site for the Drupal community, I accepted immediately because the community is the main reason why I love Drupal so much.